Renderings, product stills, photos. Sometimes just the product itself, or nothing at all. We turn what exists into premium cinematic video and generate what doesn't: the people, the places, the motion. AI when it makes sense, a real shoot when it serves the story better, and everything directed and finished so it never looks like AI.
Real client work. Sometimes from renderings and stills. Sometimes from nothing but the product. Turned into motion that looks like film, not a generated clip.
A Toronto townhome development, mid-construction. Nothing to shoot but renderings and site photos. We turned what they had into film: the actual site transforming into the finished grounds, rooms going from roughed-in to done, and interiors that feel lived in.
MoovDrop needed a driver-recruitment ad for Ontario. No live footage, no shoot budget, no full app assets. We built it from nothing: AI-generated stills and motion, real app UI, cut and finished like any other Mshati film.
A Father’s Day campaign for Berani, featuring Chopard. The only assets that existed were the watches. We generated the fathers, put the real watches on their wrists, and animated the stills into three campaign films plus the cover.
A creative brief or brand guidelines, plus whatever assets exist: renderings, stills, a floor plan, the product itself. No brief yet? We build it with you on the discovery call.
We decide the shots, the motion and the story, then pick the right tool for each one: generate it, animate it, or shoot it for real. The thinking is still the job, AI is just a tool.
Graded and finished, on brand, cut for your site, social, sales and trade shows. Quick turnaround, a fraction of a full production.
Most AI video looks like AI video. Ours doesn't, because we direct it, grade it and finish it like real film.
We use AI to move faster and cost less, not to cut the craft. We choose the shots, fix what the model gets wrong, colour and finish it, and if a clip can't meet the bar, we don't ship it. And we're a production company first: when real footage serves the story better, we shoot it, the same way we shoot for Munich Re, Phonexa and Alpha Controls. You get the speed and the price of AI with work that still looks like Mshati made it.
The speed of AI. The standard you'd expect from a full production.
Tell us what you've got and what it's for. We'll tell you what we can make from it, roughly what it takes, and whether AI is even the right call.
Renderings, stills, a product, a floor plan. We reply within 24 hours. Prefer to pick a time? Book a discovery call →
Wisam Mshati · Creative Director & Founder
Before Mshati Productions, I worked in banking, technology, tax and accounting software, training, product management, and projects involving organizations like the CRA. The work was always the same thing: understanding complicated systems, making them easier to explain, and helping people trust what they were looking at.
That shaped how I approach creative work. To me, video isn't footage. It's translation. It takes what your company does, why it matters, who it serves, and what makes it credible, and turns it into something people trust and understand quickly.
Mshati Productions started as a passion for cameras, drones, editing, and visual storytelling. It became a business because most companies don't need more content. They need someone who can ask better questions, organize the message, and make the final result feel as premium as the thing being sold.
Technical enough to understand the complexity.Strategic enough to simplify it.Creative enough to make people care.
Wisam
Send us your renderings, stills or product. We'll show you what premium AI video can do with it, before you spend a dollar.
AI when it's smart. Finished so it never looks like it.